Amazing Success with A Plan: Care Outlet Sales Exceed Half a Million Kuwaiti Dinars in Just 6 Months!
Discover how Care Outlet, specializing in natural beauty products in Kuwait, achieved more than half a million Kuwaiti Dinars in sales with advertising costs not exceeding 45,000 dinars and an 11x return on ad spend in just 6 months.
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Our client, Outlet Al-Ainaya, specializing in natural beauty products in Kuwait, faced challenges in achieving high sales. Through a comprehensive marketing strategy, we were able to transform the store's performance and achieve exceptional results in a short period.
Current Situation Analysis
We conducted a comprehensive study of the store, including the best-selling products and the technical challenges facing the website.
Setting Goals and Strategy
We set ambitious sales goals, focusing on building the store owner's brand and improving the e-commerce shopping experience.
Launching Advertising Campaigns
We started by testing various advertising platforms, ultimately focusing on Meta and Snapchat to achieve the best results.
Expansion and Continuous Improvement
We expanded the advertising scope to include Gulf countries and improved our strategies based on data and results.
Detailed Success Strategy
Start and Challenges
- Focus on building the store owner's brand
- Facing technical challenges on the website
- Lack of cash on delivery option
Plan and Objectives
- Achieve sales exceeding 50,000 Kuwaiti Dinars monthly
- Advertising budget not exceeding 8,000 Dinars monthly
- Targeting an advertising return rate exceeding 6X
Advertising Strategy
- Test all platforms (Meta, Snapchat, TikTok, Google)
- Focus on Meta and Snapchat for better performance
- Use genuine customer testimonials in advertising content
Expansion and Optimization
- Expand advertising reach to include Gulf countries
- Provide a specialized sales team to boost sales
- Utilize upselling and retargeting techniques
Achieved Results
507,085
Total Sales in Kuwaiti Dinars
44,122
Advertising Cost in Kuwaiti Dinars
11.49X
Advertising Return Rate
6
Months to Achieve These Results
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